David has 25 years of experience leading sales teams with companies like BellSouth, CareerBuilder and Yodle. He is the founding consultant at MasterMessaging where he teaches business owners and salespeople to communicate about their company, product or service in a way that is valuable, clear and meaningful.
David loves to teach. He believes there is a unique joy in seeing someone be able to apply a principle or technique in their life and have the corresponding value show up every day. He also believes that sales professionals and business owners can find significant meaning in the work that they do as well.